Jeff Adams has been an actor, spokesperson, and CBC reporter and commentator. He's served as Chair of the Accessibility Committee for the Toronto 2008 Olympic Bid Committee, and as the Chair for the Ontarians with a Disability Advisory Council.
In 2008, Jeff Adams retired from full-time competition to begin a transition to business, starting a design and engineering company to manufacture premium everyday wheelchairs. He grew the revenues of the business to $1mm in under a year of sales; that company, Marvel Wheelchairs underwent an acquisition in 2009.
Jeff Adams currently works as president and CEO of Icon Wheelchairs, a start-up launched in 2010, which is currently commercializing a product line of medical devices. Jeff Adams attributes much of his success in business to lessons learned during his competitive sport career, and draws short and direct parallels in his presentations to ways those lessons can be applied in business situations.